The structure and content of the program is based on a modern methodology of change management, which is very relevant today for business. In the context of globalization and integration, increasing competition in the international market, the spread of modern information and communication systems, the external environment is constantly changing, creating increasingly difficult conditions for corporations and business structures. The high dynamics of the modern economic space requires managers to develop such key competencies as the ability to respond effectively and quickly to change. The formation of this competence is possible provided that sufficient attention is paid to change management, which involves the transformation of all areas of activity as a whole, or its individual subsystems from the current to the desired state, which better meets the external environment: consumer needs and society as a whole.
The methodological basis of the course of the educational program consists of methodical developments and theories of the process of change management, which are owned by business coaches, namely such well-known domestic and foreign scientists as I. Adizes, J. Kelly, J. Kotter, A. Armenakis, I. Ignatieva , O. Garafonova, L. Greiner, F. Guillard, J. Duck, R. Duft, J. Pfeffer, R. Hall, M. Hannan, K. Freilinger.